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Home > About ZIC > ZIC is ? |
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Introducing
ZIC
In
October 1995, SK lubricants completed in-house development
of the ZIC line of high quality lubricants, which are aimed
at both the domestic and international markets. The brand
name suggests a high-tech product for the 21st century.
ZIC products are made from Yubase, a very-high-viscosity-index
(VHVI) base oil produced by SK lubricants since October 1995.
The company plant has the largest base oil production capacity
in the world. VHVI base oil shows little change in viscosity
as temperature changes, so the special properties of lubrication
oil is maintained at any temperature.
Therefore, only a small amount of viscosity index improver,
which can cause of deposit formation, needs to be added. As
a result, virtually no impurities will be found in the base
oil, helping to prevent oxidation or quality degradation from
rising temperature. This means added protection for the engine
and higher fuel efficiency.
ZIC
Motor Oil
Many
motor oils cannot withstand the high temperature that is generated
in the engine while the vehicle is in operation. They easily
oxidize or evaporate, so they do not fully protect the engine.
On the other hand, ZIC is made from Yubase, a pure base oil
company that is extracted at high temperature and high pressure.
The crystalline impurities that form like diamonds at high
temperature and under high pressure are eliminated. ZIC thoroughly
protects the engine by providing a strong coating even when
the internal conditions of the engine are extreme.
ZIC motor oil has been judged as an outstanding product in
tests conducted by official quality assessment agencies.
ZIC
for the 21st Century
SK lubricants began to pioneer international markets for lubricants
in the early 1990s. From the mid- to late 1990s, the company
made spectacular gains outside Korea.
Overseas dealerships were established, allowing SK lubricants
to market its ZIC line through local sales channels. ZIC has
been advertised in the broadcast and print media as well as
on billboards, and sales seminars have been held, helping
to steadily raise brand image and consumer awareness in world
markets.
A global distribution network is being built and efforts to
raise ZICB brand image are continuing as SK lubricants works
to expand its market share worldwide in the 21st century.
History
in Brief
- Cactus Ltda is established as a dealership
in Bolivia in February 1996.
- SK lubricants takes part in International
Trade Fair, Expocruz (Santa Cruz, Bolivia) between 1996
and 1998.
- Overseas TV ad campaigns are run in China,
Russia, Pakistan and Bolivia between 1996 and 1999.
- Overseas lubricant seminars are held in
China, Russia and Bolivia between 1996 and 1999.
- Yanji ZIC Lubricating Oil Store dealerships
are opened in China's 3 northeastern provinces in February
1999.
- SK lubricants takes part in the Harbin
(China) auto show in May 1999.
- Hi-tech Lubricants dealership is opened
in Pakistan in June 1999.
- SK lubricants takes part in the Shenyang
(China) auto show in July 1999.
- M-Temas dealership is opened in Moscow
in August 1999.
- Novozhilov dealership is opened in Habarobosk,
Russia in September 1999.
- Xinjiang Daling Shiye Ltd. dealership is
opened in northwestern China in September 1999.
- Flow Trading LLC dealership is opened in
the United Arab Emirates in September 1999.
- SK lubricants takes part in the Urumuchi
International Trade Fair in China in September 1999.
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